FirstEval-Melissa Kovacs

Year: 2013

Commandments and Certifications

Recently, the American Evaluation Association’s listserve has been aflutter about licensing and certification for evaluators.  Most professions have certifications, yet American evaluators do not.  Canadian evaluators do, and so do market researchers.  Certifications signal to potential clients, employers, and audiences that you have achieved a state of rigor in your field measured by an external …

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“Business” Intelligence for Counties, and Buddhism…

I have recently been thinking a lot about the use of data to better local governments.  In particular, at the county level, where resources are likely scarce, IT upgrades and technology spending can often be lower in the budget priority.  Recently, Computerworld magazine awarded the Pinellas County Juvenile Welfare Board an Editor’s Choice Award for …

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Big Data in Market Research – Not the Only Game in Town

Market research is one sector that is experiencing a sea change thanks to the availability of big data.    Simply put, “big data” in marketing often comprises recordings of consumer interactions.  The behaviors and interactions of consumers are collected at each point in the shopping / purchasing process.  These interaction data points can then be …

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Litigation Support Services

Dr. Kovacs provides litigation support services for legal and public proceedings. Her expertise includes domestic social and economic policy, and, in particular, health policy and education policy. Support with quantitative research analyses and the best application of statistical methodology is available. Dr. Kovacs has experience reviewing opposing experts’ statistical reports for reliability, validity, and correct application …

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Statistical Analysis

FirstEval provides rigorous data cleaning and data analysis services. From a marketing firm seeking to learn more about their customers through data to firms with raw data at their disposal, FirstEval can create meaning from raw data. In this era of “big data,” siphoning important trends and findings from data, quickly, is crucial.   FirstEval …

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Program Evaluation

FirstEval offers comprehensive program evaluation services. From evaluation planning, to constructing measurement instruments and data collection, to report writing and outcome dissemination, to advising on the practical applications of research results, FirstEval can provide thorough guidance to meet your organization’s needs. As grant recipients, non-profit organizations are frequently tasked with providing positive evidence of their programs …

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Data in the News!

In the continued vein of how greater availability of bigger data is shaping our daily lives, I was struck by the news of the release of data showing hospital billing rates to Medicare.  While most health policy researchers had a sense that disparities in billing amounts for the same services exist, quantifying these stark differences …

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“A Nation at Risk” Anniversary

This week is the 30-year anniversary of a critical education report, “A Nation at Risk.”  This report informed much thought and research, and inspired some national conversations on education standards.  But what has changed in the last 30 years?  Education Week has a great graphicon with some stunning stats: Poverty rates among children are generally unchanged; …

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